Saturday, 15 September 2012

coca cola and pepsi

Second media lesson went well.  When the lesson started we went back onto the topic of coca cola and there main competition Pepsi.  We also talked about the Pepsi coco wars.  Which where coca cola and Pepsi fighting over buyers using all the different types of advertisement.  We also went back and watched an advert that we watched in the last lesson so we could discuss what we saw in the advert in detail.  We also discussed how the advert was edited for different countries not just by changing the text but by changing the nationality of the woman who was always in the middle of the shot.

We also discussed how the coca cola company is not as good as it always makes it self out to be.  How it wants to sell coca in different companies so instead of shipping it there they make factories there and how they would do things that would damage the local populations crops or way of life.  WE also watched an advert called the hilltop advert which was made just after the Vietnam war.  It showed different people from all different nationalities singing with each other in harmony with coca in their hands.  This advert showed that coca can bring harmony as well as people singing in it.

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